Skip to content
SmaftyTools

Social Media Character Counter

Count characters against X, Instagram, LinkedIn, YouTube and meta description limits at once, with remaining-character indicators.

About Social Media Character Counter

The Social Media Character Counter checks a single piece of text against nine platform limits at once — X/Twitter, Instagram caption and bio, LinkedIn, Facebook, YouTube title and description, TikTok caption, and SEO meta description — so a caption written once can be checked for every place it'll be posted without retyping it into separate counters. It's the character counter for social media that also answers the two questions people search for most: the current twitter character count limit and the instagram caption limit, with every platform checked side by side.

It's used when repurposing the same announcement across multiple platforms and needing to know which ones it fits without editing, when writing a YouTube title and wanting to stay comfortably under the 100-character cutoff where YouTube starts truncating it in search and suggested-video listings, and when drafting a Facebook post and wanting to know it fits before the platform's roughly 477-character 'See More' truncation point, beyond which most readers never expand a post. Each platform's progress bar fills and turns red the moment the text crosses that platform's limit, so it's immediately clear at a glance which platforms a given draft already fits and which need trimming.

Counting is code-point aware, so an emoji or accented character counts as one character rather than being split into multiple UTF-16 code units — matching how these platforms actually count. X/Twitter gets special handling: any http(s) URL in the text is counted as a flat 23 characters regardless of its real length, matching Twitter's t.co link-shortening behavior, since a long URL wouldn't otherwise reflect what actually counts against the 280-character limit. All counting happens locally and updates as you type.

How to Use the Social Media Character Counter

  1. Paste or type your post, caption or title.
  2. Scroll the platform list to see character count and remaining characters for each.
  3. Watch for a red progress bar — it marks any platform where the text is over the limit.
  4. Trim the text until it fits the platforms you're posting to.

Features

  • Nine platform limits checked simultaneously: X, Instagram (caption + bio), LinkedIn, Facebook, YouTube (title + description), TikTok, meta description
  • Code-point-aware counting so emoji count correctly
  • X/Twitter's 23-character flat URL counting rule applied automatically
  • Visual progress bar per platform that turns red when over the limit

Examples

A post with a link

Input

Text: "Check out our new tool at https://example.com/really/long/path/here" (58 real characters)

Output

X/Twitter count: 34 characters (the URL is counted as a flat 23, not its real length).

Caption over the Instagram bio limit

Input

160-character caption, checked against Instagram bio's 150-character limit

Output

Instagram bio row shows a red bar and "10 over".

Frequently Asked Questions

Why does a URL only count as 23 characters on X but its full length everywhere else?

X (Twitter) automatically shortens every link to a t.co URL exactly 23 characters long, regardless of the original URL's length, and counts that shortened length against the 280-character limit. Other platforms don't do this, so this tool only applies the rule to the X count.

Does an emoji count as more than one character?

This tool counts each emoji as one character (code-point aware counting), which matches how most platforms display and count them, even though some emoji are technically stored as multiple underlying code units.

Why is Facebook's limit only 477 characters when Facebook allows much longer posts?

Facebook technically allows posts up to tens of thousands of characters, but truncates anything past roughly 477 characters behind a 'See More' link in the feed — most readers never click to expand, so that's the practical limit for a post to be read in full at a glance.

Is the Social Media Character Counter free?

Yes, the Social Media Character Counter is completely free with no usage limits. No signup, no account and no installation required.

Is my data safe?

Yes. All processing happens locally in your browser using JavaScript — nothing you type is uploaded or stored on our servers.